My clients are seeking an experienced communications professional with minimum 2 years' experience to work and be responsible for the creation and execution of an effective PR, content and promotions strategy that drives brand awareness among trade and consumer audiences and grows market share.


RESPONSIBILITIES


+ Develop and implement innovative and creative annual PR and publicity programmes in line with objectives.
+ Identify, develop and maximise all media outlets and publicity opportunities
+ Ensure that the PR and publicity programme complements, reinforces and is integrated with the Consumer and Trade departments in Australia.
+ Coordinate and implement strategies for digital Influencer campaigns to generate reach and engagement among Australia and NZ consumers.
+ Manage the local PR Twitter account for Australia.
+ Prepare and distribute regular press releases and e-zines to key trade and media contacts.
+ Plan and co-ordinate press events consumer promotions and corporate events,
+ Source, initiate and when appropriate accompany future media trips
+ Represent at various industry and corporate functions and events.
+ Such other duties as the company may from time-to-time reasonably require.



SKILLS REQUIRED

+ Strong interpersonal skills and a proven ability to manage effective relationships with media, colleagues and stakeholders.
+ Excellent writing skills including writing speech material, news releases, editorial and briefings for traditional and new media.
+ Experience in project and event management. Strong organisational and administration skills.
+ The ability to develop and implement a programme of Publicity and PR events, stunts and activities in line with corporate objectives
+ Strong team player collaborating and working closely with the market team and the wider team
+ Budget management experience and attention to detail.



THE PACKAGE:

* You will be offered a generous base salary + Super
* Work with similarly minded energetic and driven colleagues in a casual, collaborative work environment.
* Work for a leading travel brand who dominate this sector


INTERESTED?

If you would be interested in applying for this role, please contact Paul at Travel Trade Recruitment on (02) 9119 8744, email paul@traveltraderecruitment.com.au or click 'Apply now' below.